Brand marketing teams must evolve from being solely "campaign" centric to becoming real-time content creators, curators & distributors in the interest of delivering persistent, compelling & contagious brand-linked experiences, says Alan Schulman VP, Global Digital Marketing and Brand Content, SapientNitro New York

Alan Schulman Jul 31, 2014 10:17 AM

Brand marketing teams must evolve from being solely "campaign" centric to becoming real-time content creators, curators & distributors in the interest of delivering persistent, compelling & contagious brand-linked experiences, says Alan Schulman VP, Global Digital Marketing and Brand Content, SapientNitro New York

Alan Schulman Jul 31, 2014 8:29 AM