Guest Column: A CMO’s predicament: Can technology be the only answer? Ajeet Kandachar?blur=25

The industry is abuzz with the new way of automating ads and ‘programmatic’ is increasingly becoming the norm. However, one simply can’t discount the non-programmatic manner of buying ads, says Ajeet Kandachar, VP, Global Media and Publisher Strategy at Vizury

Ajeet Kandachar May 2, 2015 9:49 AM