Date-wise News
Understand the client: Juzer Tambawalla advises digital platforms and agencies

Juzer Tambawalla, Head of Marketing at Franklin Templeton Investments, believes agencies need to deep dive and really start understanding what their clients need

exchange4media Staff Jun 3, 2017 8:12 AM

Jio's 'Cheer for India' campaign reaches 9 million cricket fans digitally

Within 24 hours of going live on www.jiocheer.com, the initiative has garnered a social media reach of over 9 million fans and cricket lovers

exchange4media Staff Jun 3, 2017 8:05 AM

KOPIKO'S new TVC gives young India a new mantra, 'JaageRaho, AageRaho'

Durgesh, the TVC character, aims to connect with the youth’s aspirations in small town India

exchange4media Staff Jun 3, 2017 8:02 AM

Stub it out! World No Tobacco Day campaigns urge people

Orient Electric's #StubTheHabit, ViacomTV18-Ketto, Arre and Bajaj Allianz ads stand out for their relatability

exchange4media Staff Jun 3, 2017 7:57 AM

TataCLiQ.com's slogan for the discerning consumer: #New&Now

Crafted by Mullen Lintas, the objective of the platform’s new campaign is to communicate the tangible difference of Tata CLiQ’s phygital retail proposition to online shoppers

exchange4media Staff Jun 3, 2017 7:49 AM

Be the change: Wonder Cement's new ad uses education as a metaphor to reach out

The TVC with the “ShuruaatKaro, PakkiBaatKaro” slogan is supported by digital and outdoor media

exchange4media Staff Jun 3, 2017 7:45 AM

Want to build your dream home? New TVC positions MP Birla Cement as a friend and guide

The TVC conceptualised by Ogilvy Kolkata puts a couple in the centre of the story of love and sacrifice that a home is founded on

exchange4media Staff Jun 3, 2017 7:37 AM

e4mchillout: Rubeena Singh is a Weekend Ninja!

Fitness enthusiast, gardener, fashionista, gracious host, daughter and mother -- these are just some of the roles Rubeena Singh, CEO, iProspect, juggles on an average weekend

Venkata Susmita Biswas Jun 3, 2017 7:07 AM