Date-wise News
Facebook and TLabs join hands to fortify mobile based start-ups

As part of this partnership, the two will co-host multiple events for solving issues around user experience, analytics, app installs, monetization, and more, faced by start-ups

exchange4media Staff Mar 15, 2017 5:48 PM

First edition of News18 India Chaupal on March 17

The flagship event will see a confluence of the biggest newsmakers across politics and entertainment

exchange4media Staff Mar 15, 2017 4:18 PM

TATA Motors and Jack in the Box Worldwide collaborate to create what could be India’s largest Instagram and Twitter campaign yet

RACEMO or Cemora, same difference. The JITB campaign has more than lived up to its challenging brief, and in fact, set a whole new industry benchmark by gaining 12,500 followers on Instagram and Twitter, a reach of 12.1 million, and a cumulative 1.7 million likes, shares, comments, and video views

exchange4media Staff Mar 15, 2017 2:36 PM

Dabur India launches country's first Mobile Honey Testing Lab

This unique on-the-wheel lab will test honey samples in two types of equipment – Randox and Altino, and provide accurate, on-the-spot results on purity levels

exchange4media Staff Mar 15, 2017 1:46 PM

Law & Kenneth Saatchi & Saatchi wins creative mandate for Cipla Health

The agency will be the creative AoR for Cipla’s ActivKids Immuno Boosters account

exchange4media Staff Mar 15, 2017 11:44 AM

Switzerland Tourism launches its 'InLoveWithSwitzerland' Campaign featuring Ranveer Singh

The campaign, produced and directed by Navzar Eranee of Walkabout Films, showcases the multifaceted holiday experience that is Switzerland

exchange4media Staff Mar 15, 2017 10:45 AM

Genesis Burson-Marsteller adds new specialised practices to its portfolio

Telecom and Technology splits into focused Consumer Technology and Enterprise Technology practices; brand & Consumer expands scope to become Brands, Sports & Entertainment; new practice chairs also announced

exchange4media Staff Mar 15, 2017 8:44 AM

New shows boost Star Plus and Zee TV ratings: BARC @ Week 9

New shows including singing-reality show ‘Sa Re Ga Ma Pa Little Champs’ and fiction show ‘Koi Laut Ke Aya Hai’ performed well for Zee TV and Star Plus respectively

exchange4media Staff Mar 15, 2017 8:23 AM

Jaipur, Surat to join metro club by 2018: EY

According to EY, the two metros will have a household income of Rs 80,000 crore each by 2018. Additionally, EY says that 8 new ‘half metros’ will emerge by 2020 with a household income of Rs 40,000 crore each.

Abhinn Shreshtha Mar 15, 2017 8:13 AM

Publicis Ambience's new TVC for HDFC Mutual Fund stands strong against cancer

The campaign aims to highlight the role of charity towards the struggles of the families of cancer patients

exchange4media Staff Mar 15, 2017 8:08 AM

Honesty and truthfulness pay rich dividends: Kamal Basu, Marketing & PR Head, Volkswagen India

At the Pitch CMO Summit held in Mumbai last week, Basu spoke about the importance of transparency in marketing

exchange4media Staff Mar 15, 2017 8:06 AM

The consumer is no longer an unheard voice: Sanjeev Handa, VP and Head (Marketing), Maruti Suzuki

At the Pitch CMO Summit held in Mumbai last week, Handa spoke about what it takes to create a lasting brand-consumer relationship

exchange4media Staff Mar 15, 2017 8:04 AM

From Singapore Tourism to Voltas, brands go all out to promote Badrinath Ki Dulhania

The film has received encouraging reviews and also seems to be making all the right noise with its brand associations

exchange4media Staff Mar 15, 2017 8:02 AM

Florintree leads INR 22 cr investment round in Palred

The investment will be used to meet growth capital requirements in subsidiary LatestOne.Com, one of India’s largest e-tailers for mobile accessories; existing investors continue to support

exchange4media Staff Mar 15, 2017 7:54 AM

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