Date-wise News
Rediffusion-Y&R launches Brand Asset Valuator® 2017

First-of-its-kind in India, the BAV is a powerful diagnostic tool for building and managing brands

exchange4media Staff Feb 25, 2017 3:12 PM

SPN India acquires exclusive TV broadcast rights for Nexa P1 Powerboat, Indian Grand Prix of the Seas’ Mumbai debut

Powerboat racing spectacle will also be LIVE streamed on SonyLIV from March 3-5; fans in for a unique, first-time-ever “second screen” experience

exchange4media Staff Feb 25, 2017 2:26 PM

Ranveer is Rupa Frontline's 'Aankh ka taara'

Scarecrow Communications uses the actor to showcase an ad that is equally young, energetic, entertaining, and contemporary

exchange4media Staff Feb 25, 2017 1:45 PM

Dentsu Webchutney ropes in Nishi Kant as EVP and Branch Head, Mumbai

This is Kant’s second stint at Webchutney; the first one lasting almost 10 years till 2014

exchange4media Staff Feb 25, 2017 11:15 AM

Fashion e-tailer Yepme expands into Europe

The company has launched uk.yepme.com, with more than 2,000 products, to service customers across UK

exchange4media Staff Feb 25, 2017 8:29 AM

Volkswagen India announces new product line-up for 2017

The brand further strengthens commitment to India; will introduce premium SUV Tiguan and all-new Passat

exchange4media Staff Feb 25, 2017 8:26 AM

Tupperware launches digital campaign, #CookEatLove

Focused on Tupperware’s refrigerator range, the digital campaign celebrates Indians and their love for food

exchange4media Staff Feb 25, 2017 8:24 AM

Play Games24x7's new TVC for Ultimate Teen Patti app recreates card game's tension and thrill

Teen Patti has elements of tension and thrill. We are trying to show that the same excitement can be felt while playing on our app, says Trivikraman Thampy, Co-CEO and Co-Founder, Play Games24x7

exchange4media Staff Feb 25, 2017 8:22 AM

Mondelez India launches new TVC for Cadbury Choclairs Gold

The “Mooh bandh rakhne ka double” campaign celebrates the power of ‘double chocolatey’ blast found in Cadbury Choclairs Gold

exchange4media Staff Feb 25, 2017 8:16 AM

LinEngage initiates education-led program for Acuvue

The program aims to create awareness about the importance of eye health and promote early detection of refractive errors among young students in India

exchange4media Staff Feb 25, 2017 8:15 AM

Reliance Jio launches campaign for JioFi to convert 2G & 3G to 4G

The premise of the campaign is situational and most importantly, relatable to the present time

Akshata R Murthy Feb 25, 2017 8:13 AM

Bajaj Electricals renews trademark pact with Morphy Richards

Morphy Richards to add more products, some of which would be launched first in India

Akshata R Murthy Feb 25, 2017 8:09 AM

VideoTap Digital to unveil Interactive Smart Video platform at Mobile World Congress, Barcelona

The cloud-based platform will deliver dynamic, personalized, interactive videos on demand to consumers

exchange4media Staff Feb 25, 2017 8:07 AM