Date-wise News

Rattan Chugh joins as Chief Peoples Officer while Vivek Pandey joins as VP of Growth and Analytics

exchange4media Staff 24-February-2017

The agency aims to use the blend to focus on designing exceptional brand experiences that are even more immersive, interactive, and emotionally compelling

exchange4media Staff 24-February-2017

Dutt quit NDTV last month and signed up with Quintillion Media to cover the assembly elections in Uttar Pradesh

exchange4media Staff 24-February-2017

According to BARC data for week 7 (February 11-17), Star Plus dethroned Colors to rule the urban market with 459 million impressions while Rishtey maintained its lead position in the rural market with 317 million impressions

exchange4media Staff 24-February-2017

Its Mumbai, Thane, Pune, and Nagpur Corporation Election surveys prove accurate

exchange4media Staff 24-February-2017

Focus only on your core, stop all non-core activities, reduce costs drastically, and turn profitable as soon as you can, advise Bahl and Bansal, who are themselves taking 100 per cent salary cut

exchange4media Staff 24-February-2017

Global performance advertising business delivers guaranteed outcomes through innovative, pay-for-performance media model

exchange4media Staff 24-February-2017

As part of the same, Network18 and TV18 will amalgamate 14 and 4 subsidiary companies, respectively

Saif Ahmad Khan 24-February-2017

Colors’ ‘Naagin’ Season 2 continued to top overall and urban market in BARC’s Top 10 shows. The same show on Rishtey maintained its lead in the rural market

exchange4media Staff 24-February-2017

Bharatiya Janata Party continues to top BARC’s Top 10 Brands Across Genres and maintains its eighth spot in BARC’s Top 10 Advertisers list for the seventh week (February 11-17) of 2017’s viewership and ad insertions

exchange4media Staff 24-February-2017

It’s rare that a campaign idea from a pitch meeting is also the campaign you end up doing, and HDFC ERGO was one such pitch, says Sumanta Ganguly, Executive Vice President, LinTeractive

exchange4media Staff 24-February-2017

A recent global campaign from Adidas features women athletes, a woman fitness trainer, and super-model Karlie Kloss

Venkata Susmita Biswas 24-February-2017

The ad campaign is dedicated to Rasna’s journey of spreading love for decades, across generations

exchange4media Staff 24-February-2017

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