Date-wise News
92.7 BIG FM Re-Launches with a new identity in Delhi

The new strategy aims at capturing the true spirit of Delhi, by striking a balance between ‘retro’ and varied facets of love – including passion, flirtatiousness, romance and fun

exchange4media Staff Oct 5, 2016 7:17 PM

DNA  to launch in Delhi on October 11

It is learnt that the 32-pager will hit the Delhi market with 1-1.25 lakh copies on October 11

exchange4media Staff Oct 5, 2016 7:05 PM

South superstar Mahesh Babu now brand ambassador for YuppTV

The association will help YuppTV reach out to a bigger audience worldwide

exchange4media Staff Oct 5, 2016 2:08 PM

Zopper unveils new brand positioning and logo

The new avatar is to reenergise the brand and also tell customers about what Zopper stands for

exchange4media Staff Oct 5, 2016 1:57 PM

Droom accelerates to Rs 100 crore monthly GMV in 19 months

Online automobile marketplace leaves behind the Rs 1,000 crore annualised GMV milestone to register a 700 per cent Y-O-Y growth

exchange4media Staff Oct 5, 2016 1:42 PM

DDB MudraMax wins media duties of Bausch and Lomb India

DDB MudraMax would be partnering with the Bausch & Lomb for their ATL media planning and strategy requirements

exchange4media Staff Oct 5, 2016 1:40 PM

DishTV launches Comedy Active service

Comedy Active service, that aims to take the comedy quotient a notch higher, will connect the subscribers to all genres of comedy ranging from comic shows and gags, on the DishTV platform.

exchange4media Staff Oct 5, 2016 1:28 PM

Ajit Sawant joins KnightsAD as Co-Founder & MD

Sawant joins from Techzone, an entity under Eros International, where he spearheaded business development strategies

exchange4media Staff Oct 5, 2016 1:09 PM

Reuters & BTVi join hands for global financial and business news

Under the partnership, BTVi will have access to Reuters TV studios in key financial centres across the globe

exchange4media Staff Oct 5, 2016 11:57 AM

Kantar Public announces leadership of its Development Practice

Kantar Public has announced that Melissa Baker, CEO Kantar Public - Africa and Middle East, and Surya AV, CEO Kantar Public - India and South Asia, will be co-Chairs of its newly launched Development Practice

exchange4media Staff Oct 5, 2016 11:35 AM

'The Tonight Show Starring Jimmy Fallon' catapults Comedy Central ratings by 15x in week 38

‘The Tonight Show Starring Jimmy Fallon’ on Comedy Central increased the viewership by 15 times. The telecast of the 68th Emmy Awards on FX and Star World fuelled the hike in ratings of the channels. The telecast of Paytm Test Series 2016 Live - India vs New Zealand - 1st Test on STAR Sports 1 and STAR Sports 3 fetched impressive ratings for the network. Also, the World Television Premier of ‘MSG: The Messenger of God’ and ‘Sardaar Gabbar Singh’ improved the viewership ratings of Zee Cinema

exchange4media Staff Oct 5, 2016 8:48 AM

Salesforce makes acquisition, but it is not Twitter

Despite rumours that a bid for Twitter was imminent, Salesforce, yesterday, acquired data management startup Krux for $700 million in a cash plus stock deal. Does a Twitter acquisition still make sense?

exchange4media Staff Oct 5, 2016 8:29 AM

Nick Emery Co- founder Mindshare Worldwide to Star @ exchange4media conclave

Emery co-founded Mindshare in 1997. He has been working in the global media arena for 25 years. Emery's history is as a planner, but he has worked across markets and in all aspects of the media business

exchange4media Staff Oct 5, 2016 8:28 AM

RAM Ratings: Radio City becomes no.2; Big FM retains top spot in Mumbai in week 38

Big FM continued to lead despite a marginal decline in market share. Fever FM, Radio Mirchi and Radio City acquired top spots in Delhi, Kolkata and Bangalore markets respectively

exchange4media Staff Oct 5, 2016 8:20 AM

eBay joins Flipkart, Amazon, Snapdeal's festive mania with new emotional campaign

The new campaign ‘ThingsDon’tJugde’ encourages consumers to shop without inhibition from the eBay site

exchange4media Staff Oct 5, 2016 8:19 AM

Outbrain makes two senior hires to drive growth in Asia Pacific

Industry veterans Fionn Hyndman and Daniel Kundeus join Outbrain in Singapore and Sydney respectively

exchange4media Staff Oct 5, 2016 8:17 AM

The One Club and Art Directors Club agree to merge and form The One Club for Creativity

It will be a global creative community retaining programs of both non-profit organisations

exchange4media Staff Oct 5, 2016 8:16 AM

The silent battle continues; Whatsapp introduces Snapchat-like camera features

Whatsapp introduces Snapchat like camera features in what looks like a never ending dig by Facebook on Snapchat.

Ronald Menezes Oct 5, 2016 8:14 AM