Date-wise News
Ferzad Palia gets additional responsibility of MTV & Pepsi MTV Indies

Viacom18, today announced the appointment of Ferzad Palia as the head of Youth Entertainment with immediate effect. In his new role, Ferzad will be heading the youth brand, MTV and the world’s largest indie platform Pepsi MTV Indies. He will be taking on this new role in addition to his existing duties as the head of English Entertainment at Viacom18 which includes brands such as Vh1, Comedy Central and the recently launched COLORS Infinity

exchange4media Staff Oct 30, 2015 3:35 PM

BARC ratings: Zee Anmol rises to No. 2 spot; DD National gains maximum ratings to rise to No.5

In week 42 (October 17 – 23, 2015) of the BARC ratings for the Hindi GEC genre, leader, Star Plus saw a large decline in its ratings, this was the same for Colors who’s ratings declined

exchange4media Staff Oct 30, 2015 3:12 PM

Suresh Narayanan named Chairman of Nestle India

Nestle has informed BSE that the Board of Directors of the Company, at its meeting held on October 29, 2015, has made the appointment in addition to his responsibility as the Managing Director

exchange4media Staff Oct 30, 2015 2:25 PM

BTV News assigns ad sales duties to Aidem Ventures

The HD Kannada news channel is supported by media network, Eaglesight Media

exchange4media Staff Oct 30, 2015 2:09 PM

Asianet News Network ropes in Anil Surendra to head Suvarna News & Kannada Prabha sales

Surendra 's last stint was at Aidem Ventures Pvt Ltd, as Vice President. He took charge of Suvarna News & Kannada Prabha sales on 19th October 2015

exchange4media Staff Oct 30, 2015 1:55 PM

Sun TV Network elevates R Mahesh Kumar to President

The network announced the move in a statement issued to BSE stock exchange. Kumar previously held the position of CEO of Sun Group’s DTH arm Sun Direct

exchange4media Staff Oct 30, 2015 1:25 PM

TAM ratings: Colors sees a major dip in ratings; Sab TV gains the most in week 43

In week 43 (October 18 – 24, 2015) of the TAM ratings for the Hindi GEC genre, saw a decline in ratings of Star Plus and Zee TV. On the other hand Life OK and Sony TV saw their ratings grow during the week

exchange4media Staff Oct 30, 2015 12:53 PM

Ex-Zigwheels business head Akshay Chaturvedi joins Housefull as Co-Founder and Joint CEO

He would be driving the overall business strategy & setting up the ecommerce operations based out of Gurgaon

exchange4media Staff Oct 30, 2015 12:00 PM

Adfactors PR recognised as Global Financial Consultancy of the Year at The Holmes Report Global Summit 2015

The firm’s PR campaign 'Banking Giant SBI Wins Over Indian Millennials' for client State Bank of India, was ranked among the top 40 global public relations campaigns conducted during the period under review

exchange4media Staff Oct 30, 2015 11:01 AM

Sorbojeet Chatterjee quits ZEEL as Sr. VP, Marketing

Chatterjee confirmed the news of his exit to exchange4media. He will be launching his own venture in the digital space in December

exchange4media Staff Oct 30, 2015 10:19 AM

Havas Media bags integrated media mandate of Clovia

Havas will chart the Clovia brand map with traditional as well as digital and mobile duties. To be handled from the New Delhi office, the account is estimated to be upwards of Rs 30 crore

exchange4media Staff Oct 30, 2015 9:05 AM

GroupM, Google unveil 2nd season of ‘Grand Diwali Mela’ with Askmebazaar.com as title sponsor

The other brands to come on board are Lakme, Horlicks, Kurkure and Hungama.com renewing their partnership with the Grand Diwali Mela and new partners Eno and Godrej Securities

exchange4media Staff Oct 30, 2015 9:02 AM

Idea and Mullen Lowe Lintas Group India  bag Grand Prix @WARC for Asian Strategy

Idea’s Cellular’s No ULLU Banoing by Mullen Lowe Lintas group has won the Grand Prix at the Warc Prize for Asian Strategy awards

exchange4media Staff Oct 30, 2015 8:57 AM

Most difficult role in any advertising agency is that of a strategist, say panelists @WARC

A panel comprising of Sonal Dabral, Partha Sinha, Ajay Kakar and Jyoti Bansal spoke to the topic ‘The future of strategy in India’ at the 5th year of the WARC Prize for Asian Strategy 2015

exchange4media Staff Oct 30, 2015 8:54 AM

BARC Ratings: ET NOW extends lead at No.1 spot, NDTV 24x7 rises to No.3

In the English news genre in week 42, the BARC data showed that NDTV 24x7 climbed to No.3 spot with a rise in its ratings. CNN IBN too managed to grow its ratings during the week. Times NOW saw a major dip in its ratings in week 42. In the English business news genre ET NOW extended its lead, on the back of large decline from CNBC TV18

exchange4media Staff Oct 30, 2015 8:41 AM

TeleWeb: ABP News leads in TV + Internet reach in Mumbai, Delhi and Kolkata news markets

ABP News topped in terms of combined ratings which were 16 million. This was across markets of Mumbai, Delhi and Kolkata where the consumption of Hindi News on the internet is high. ABP News on TV brought in ratings of 14.6 million, and on the internet brought in ratings of 2.3 million

exchange4media Staff Oct 30, 2015 8:36 AM

Will India’s performance in India vs SA series be a pain point for marketers?

In wake of the poor performance of the Indian team and the losses in both the T20 and ODI series, we asked marketers, who were looking to buy ad spots on the series, if this would impact ad-buying

Collin Furtado Oct 30, 2015 8:29 AM

After 16 years in Outlook, Namrata Joshi joins The Hindu

Joshi will be based out of Mumbai. Prior to this she was working with Outlook since 1999

Abid Hasan Oct 30, 2015 8:16 AM

The Social Street to handle marketing tie-ups & brand alliances in Dubai for ‘Ki and Ka’ shoot

Supported by the Dubai TV and Film Commisssion and partners Emaar Properties, the crew shot in iconic locations like The Dubai Mall, Souk Al Bahar and The Boulevard. The Downtown Palace Dubai and Manzil Downtown were partners and hosts to the cast and crew of the film

exchange4media Staff Oct 30, 2015 8:14 AM

Soumendu Ganguly joins Sulekha.com as Head of Marketing

He was most recently the Head-Marketing and Customer Delivery for Shiksha.com -- a Naukri.com venture

exchange4media Staff Oct 30, 2015 8:12 AM