Date-wise News
Sundar Kondur to replace Suresh Srinivasan as VP, National Account, The Hindu

Kondur will report to CEO Rajiv Lochana and will look after Response for The Hindu

Abid Hasan Apr 25, 2015 3:46 PM

 Big Magic repositions to adopt more contemporary and over the top comedy

Big Magic revamps Uff! Yeh Nadaniyaan to Total Nadaniyaan. The revamp of the show marks a shift in the position of the channel to adopt more contemporary and over the top comedy.

exchange4media Staff Apr 25, 2015 3:39 PM

 Adarsh Mishra steps down as Business Head, Mi Marathi and Live India

He worked only for three months and decided to quit after the short stint; His next destination is unknown

Abid Hasan Apr 25, 2015 3:28 PM

 Alyna Haji Omar appointed as CEO of J Walter Thompson, Sri Lanka

Alyna will lead the J Walter Thompson group that comprises J Walter Thompson Sri Lanka and Contract Advertising

exchange4media Staff Apr 25, 2015 11:58 AM

 DDB Mudra appoints Tejali Shete, Ajay Menon as Senior Creative Directors

Tejali joins DDB Mudra from Grey Worldwide and a short stint at Leo Burnett, Kuala Lumpur while Ajay Menon joins DDB Mudra from JWT Chennai where he was Senior Creative Director & AVP

exchange4media Staff Apr 25, 2015 11:09 AM

Oral-B gives its Twitter followers an opportunity to interact with Madhuri Dixit

Followers responded with their questions using the hashtag #AskMadhuriWithOralB. Users were engaged online with the Oral-B social media accounts responding to the tweets on a real-time basis

exchange4media Staff Apr 25, 2015 9:05 AM

ASCI upholds complaints against 125 out of 167 advertisements

In February 2015, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 125 out of 167 advertisements. Out of 125 advertisements against which complaints were upheld, 73 belonged to Personal and Healthcare category, followed by the Education category with 29 advertisements, followed by others

exchange4media Staff Apr 25, 2015 9:03 AM

Guest Column: The epic journey of online-only mobile brands: Suresh Sharma

iSpyPrice.com’s Suresh Sharma on how a revolutionary new sales channel is changing the game for mobile brands

Suresh Sharma Apr 25, 2015 8:56 AM

British Airways appoints SapientNitro as its global digital agency

SapientNitro will support the in-house team with BA.com, mobile, creative technology and social media. The geographic focus will be on the key markets of UK, US, China, India and mainland Europe

exchange4media Staff Apr 25, 2015 8:40 AM

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