Dutt will continue to be associated with NDTV as Consulting Editor. She is said to be starting her own multi-media content company and policy group

exchange4media Staff Feb 17, 2015 4:51 PM

Sonia Khurana, who at present is posted in Bangalore, will operate out of OgilvyOne’s Mumbai office; she will be responsible for building the CRM and loyalty capabilities of OgilvyOne across India

exchange4media Staff Feb 17, 2015 3:15 PM

DigitasLBi has elevated Himani Kapadia to COO-Asia Pacific region, while Amaresh Godbole has been appointed as Managing Director of India; Godbole and Kapadia were recognised in Campaign Asia-Pacific’s ‘Top 10 Most Admired Agency Leaders’ in 2014

exchange4media Staff Feb 17, 2015 1:33 PM

Colleen DeCourcy, Partner & Global Chief Creative Officer, Wieden + Kennedy will be at the helm as Chair of the 2015 ANDY Awards & Jury

exchange4media Staff Feb 17, 2015 10:19 AM

Renjen is the first India-born executive to head a global consultancy of Deloitte's repute

exchange4media Staff Feb 17, 2015 9:31 AM

Chitralekha Group's Mitrajit Bhattacharya's eye-witness account of on-ground brand integration at Adelaide stadium by Pepsi, Emirates and Hublot and the festivities that followed after India's win against Pakistan

Mitrajit Bhattacharya Feb 17, 2015 8:57 AM

Aditi Mishra and Ankur Bhartiya of Lodestar UM talk about the key marketing lessons brands can learn from the recently held Delhi elections, which brought the Aam Aadmi Party to power

Aditi Mishra and Ankur Bhartiya Feb 17, 2015 8:40 AM

The agency will be responsible for the company's media planning, ATL, BTL and digital activities; it would also look into scaling up the communication for the company

exchange4media Staff Feb 17, 2015 8:33 AM

Sethi joins from Bindass, where she was Director of Programming while Pinto joins from DDB Mudra, where he was Group Creative Director

exchange4media Staff Feb 17, 2015 8:31 AM

#INDvsPAK received 675K tweets while #PAKvsIND received 347k tweets. Nike India promoted #BleedBlue received 53k tweets. Pakistani captain Misbah-Ul-Haq was the most discussed player

exchange4media Staff Feb 17, 2015 8:19 AM

Yepme has the highest share of fans as well as engagement on Facebook. Snapdeal has higher engagement on Twitter vs Flipkart's number of followers

exchange4media Staff Feb 17, 2015 8:14 AM

Leading marketers cite their reasons for association with World Cup, how it drives brand recall, striking an emotional chord with a cricket-frenzied nation

Abid Hasan & Collin Furtado Feb 17, 2015 8:10 AM