I&B Ministry’s order to shift the telecast timings of ‘Bigg Boss’ on Colors and ‘Rakhi Ka Insaaf’ on Imagine to the 11 pm-5 am slot, dubbing them as ‘adult’ content, has led to an interesting situation in the 9 pm band. What would be Colors’ next move for its 9 pm?
Blyk, a leading mobile messaging media, has appointed Shubhodip Pal as Country Manager for its India operations. Pal, a senior consumer-marketing professional, moves from Hewlett-Packard India, Personal Systems Group, where he was Head of Consumer Marketing.
Integrated brand-comm, a communications consultancy firm, will start Brandware III Edition, a comprehensive eight-weekend brand management course, from November 26, 2010. R Sridhar, CEO, brand-comm, has specially designed this edition for practicing managers.
Google India has beefed up its AdWords platform with the launch of a new call center in Hyderabad for SMEs and initiated a new training programme called ‘Google Engage’. Speaking on the occasion, Sridhar Seshadri, Head, Online Sales, Google India, divulged that the SMEs industry was on a rise in India and for Google, it had delivered 100 per cent y-o-y growth.
It has been a while since senior editors have discussed headlines of leading dailies. Most newspapers on November 17, 2010 carried the news on the Supreme Court questioning Dr Manmohan Singh’s silence on the 2G scam as the lead story, with the exception of The Indian Express. And this came up for quite some discussions in tweets and blogs. exchange4media takes a look at this rare and important development and also does an analysis of the newspaper content on November 17.
Scarecrow Communications has joined the empanelled roster of agencies for Bharat Petroleum Corporation Ltd (BPCL). Scarecrow will be creating customer awareness for the launch of BPCL’s new retail initiative. The development has been confirmed by a BPCL official.
Along with shifting the telecast timings of ‘Bigg Boss’ and ‘Rakhi Ka Insaaf’ to after 11 pm, the I&B Ministry has also restrained news channels from showing clippings of these two shows between 5 am and 11 pm, terming them as ‘adult’ content. News channel editors have called it a move in the right direction and stressed that news should have some sensitivity.