Tecno Mobile unveils ‘Shine in Any Light’ campaign featuring photographer Vicky Roy

Part of a series of 3 documentary-style films featuring Vicky Roy, rag picker turned street photographer, Chandani Srivastava, street dancer turned choreographer, and Toshada Uma, hairless style icon

e4m by exchange4media Staff
Updated: May 4, 2019 4:00 PM
Vicky Roy Tecno Mobile

Tecno the offline camera-centric smartphone brand of TRANSSION Holdings has announced the commencement of the first brand campaign for the year- “Shine in Any Light” on the back of the recently launched CAMON i4. The 360-degree marketing campaign will start from today, 2nd May’19.

The campaign ‘Shine in Any Light’ includes a series of three documentary-style films featuring Vicky Roy - A Rag Picker turned street photographer, Chandani Srivastava - A Street Dancer turned Choreographer, and Toshada Uma - The Hairless Style icon celebrating individuality and strength of mind and people who believe in paving their own way in life against all odds. The first film to go on-air is of Vicky Roy, the Ace Photographer.

From being a child of the streets to an internationally acclaimed photographer, Vicky Roy has been on the quintessential journey of beating all odds. Roy has had his share of suffering, be it surviving an abusive childhood, living on the streets to eke out a living.

#TecnoShineInAnyLight with Ace Street Photographer Vicky Roy

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