Rewind 2008: Radio - active, action-packed and aggressive
If 2007 was a year of growth for the Indian radio industry, then 2008 was a year of consolidation. The year the completion of the Phase II rollout, in fact, the Government has decided to merge the leftover Phase II along with Phase III. While the industry awaits Government announcement on the FM Phase III policy, exchange4media takes a look at the major developments during the year. <br> Guest articles: <br> <a href=http://www.exchange4media.com/Annual/2008/Guest_Apurva.asp target= _blank >AROI looks to continue making waves with radio: Apurva Purohit </a> <br> <a href=http://www.exchange4media.com/Annual/2008/Radio_Reckon.asp target= _blank >Radio – A force to reckon with: Harrish M Bhatia </a>
by
Published: Jan 20, 2009 7:11 AM | 1 min read
If 2007 was a year of growth for the Indian radio industry, then 2008 was a year of consolidation. The year the completion of the Phase II rollout, in fact, the Government has decided to merge the leftover Phase II along with Phase III. While the industry awaits Government announcement on the FM Phase III policy, exchange4media takes a look at the major developments during the year.
Guest articles:AROI looks to continue making waves with radio: Apurva Purohit
Radio – A force to reckon with: Harrish M Bhatia
Read more news about Internet Advertising India, Marketing News, PR and Corporate Communication News, Digital Media News, Television Media News
For more updates, be socially connected with us onInstagram, LinkedIn, Twitter, Facebook YouTube & Google News
Tags
e4m
