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Fever FM continues to lead in Delhi, Radio Mirchi dominates in Kolkata

Fever FM continues to lead in Delhi, Radio Mirchi dominates in Kolkata

Author | exchange4media News Service | Tuesday, Aug 30,2016 8:09 AM

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Fever FM continues to lead in Delhi, Radio Mirchi dominates in Kolkata

According to RAM Ratings of week 33 (7-13 August 16), Big FM was the leading FM station in the Mumbai market while Radio City featured at the second spot. The Delhi, Kolkata and Bangalore markets were led by Fever FM, Radio Mirchi and Radio City respectively.

In the Mumbai market, Big FM remained the most heard radio station with a market share of 15.3%, followed by Radio City with 14.2% market share and Radio Mirchi with 13.8% market share, while the recently launched Radio Nasha took the sixth spot with 7.1% market share.

If we look at the RAM data for the Delhi market, Fever FM is the leading radio station with a market share of 17.5% followed by Radio Mirchi with 13.2% market share and Radio City with 10. 4% share. Big FM features at the sixth spot with 9.3% market share.

As far as the RAM data for Kolkata is concerned, Radio Mirchi commands an impressive 20.5% market share followed by Big FM with 16.3% market share and Fever FM with 14.7% market share. Radio One features at the seventh spot with just 7.8% market share.

Lastly, in the Bangalore market, Radio City dominates with 24% market share followed by Big FM with 19.7% market share and Radio Mirchi with 17.7% market share. Fever FM is at the fourth spot in Bangalore with 13.9% market share. 

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