Top Story


Home >> People Movement >> Article

Radio Mirchi, Chennai, ropes in Balasubramanian as Programming Head

Font Size   16
Radio Mirchi, Chennai, ropes in Balasubramanian as Programming Head

Radio Mirchi, Chennai, has appointed P Balasubramanian as Head of Programming. Prior to his new assignment Balasubramanian was the Division Head, Radio, WOC. He also had a brief stint with IBN7 where he was a senior correspondent.

Commenting on his new assignment, Balasubramanian said, “Radio Mirchi, Chennai, is already topping the list in Chennai and my focus would be to spice it up a little more. I want Radio Mirchi to break the records and become No. 1 among all Mirchi stations across the country as well as continue its lead position in Chennai.”

Balasubramanian replaces Ramesh S K, who quit Radio Mirchi, Chennai, as Programming Head to join Hello FM, the radio venture of Malar Publications, way back in July 2006.


Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions