Brands should look at creating great content, building communities around it and then leading it to commerce, says Neeraj Roy, MD & CEO of Hungama Digital at Mobillion 2015

e4m Desk May 2, 2015 9:31 AM

The government officials have asked the industry stakeholders to present an action plan on launch steps of BARC in the next few days

Noor Fathima Warsia Sep 5, 2012 10:56 PM

Sakhuja, who is at present the GroupM South Asia CEO, will continue to be based in Mumbai. GroupM is to yet announce a replacement for his current role

Noor Fathima Warsia Aug 16, 2012 8:14 PM

Sakhuja, who is at present the GroupM South Asia CEO, will continue to be based in Mumbai. GroupM is to yet announce a replacement for his current role

Noor Fathima Warsia Aug 15, 2012 8:13 PM

Shashi Sinha, CEO, Lodestar UM says the move can help India Today unlock its value

Shashi Sinha May 21, 2012 9:18 PM

Shashi Sinha, CEO, Lodestar UM says the move can help India Today unlock its value

Shashi Sinha May 21, 2012 9:18 PM

While planners & buyers say that TRAI ad regulation benefits consumers, they also point out that ad rates will be a function of demand and supply

Noor Fathima Warsia May 16, 2012 9:07 PM

While planners & buyers say that TRAI ad regulation benefits consumers, they also point out that ad rates will be a function of demand and supply

Noor Fathima Warsia May 16, 2012 1:40 AM

JS Sarma tells exchange4media that there is still time to see how carriage fee changes post digitisation and the regulation can be revisited if the need arises

Noor Fathima Warsia May 4, 2012 8:37 PM

IBF Prez Uday Shankar states TRAI order is a sincere attempt to align multiple stakeholders’ interests. Carriage fee is a concern

Noor Fathima Warsia May 4, 2012 7:52 PM

Unlike sister organisation NBA, IBF is likely to take a different approach to TRAI’s tariff order for DAS, which includes regulation on carriage fee

Noor Fathima Warsia May 3, 2012 9:02 PM

IBF Prez Uday Shankar states TRAI order is a sincere attempt to align multiple stakeholders’ interests. Carriage fee is a concern

Noor Fathima Warsia May 3, 2012 6:40 PM

JS Sarma tells exchange4media that there is still time to see how carriage fee changes post digitisation and the regulation can be revisited if the need arises

Noor Fathima Warsia May 3, 2012 6:38 PM

The incumbent on the business is Carat Media and the account size is pegged in the vicinity of Rs 40 crore

Noor Fathima Warsia Apr 30, 2012 9:28 AM

At present, Sony leads weekend viewership. ‘Satyamev Jayate’ is one of Star Plus’ attempts to arrest falling weekend ratings

Noor Fathima Warsia Apr 30, 2012 4:12 AM

Ogilvy wins 51 metals, giving it a score of 242. TapRoot scores 164; Leo Burnett is 143 & DDB Mudra is 134

Noor Fathima Warsia Apr 23, 2012 10:14 AM

Ogilvy wins 51 metals, giving it a score of 242. TapRoot scores 164; Leo Burnett is 143 & DDB Mudra is 134

Noor Fathima Warsia Apr 21, 2012 3:50 PM

Ogilvy wins 51 metals, giving it a score of 242. TapRoot scores 164; Leo Burnett is 143 & DDB Mudra is 134

Noor Fathima Warsia Apr 21, 2012 8:27 AM

If a CEO is not living and delivering the brand, then you are looking at a brand that will fail, says David Wheldon, Head - Brand, Reputation & Citizenship, Barclays

Noor Fathima Warsia Apr 17, 2012 10:10 AM

Bennett, Coleman & Company Ltd has restructured its sales division, Response, to focus on verticals instead of geographies. It has also appointed Anita Nayyar as Director – Customer Engagement

Noor Fathima Warsia Apr 17, 2012 9:42 AM