Recap: The Week That Was

We bring you a roundup of the news making headlines this past week

e4m by exchange4media Staff
Updated: Jun 15, 2019 9:24 AM
e4mrecap

With the biggest cricketing tournament the ICC World Cup 2019 on, the week gone by was full of excitement. From interesting campaigns and stories, we carried a number of stories and interviews. The BARC landing page issue was another story we followed closely.


This week we saw several appointments and people movements too.


Read some of the stories again:

Ariel puts together #2011dobara World Cup campaign 
https://www.exchange4media.com/marketing-news/ariel-puts-together-2011dobara-world-cup-campaign-97344.html

How a campaign from Volkswagen brought India and Germany together
https://www.exchange4media.com/marketing-news/how-a-campaign-from-volkswagen-brought-india-and-germany-together-97423.html

BARC releases statement on landing pages, confirms e4m story on reach outliers
https://www.exchange4media.com/media-others-news/barc-releases-statement-on-landing-pages-confirms-e4m-story-on-reach-outliers-97425.html

iProspect ropes in Abhishek Balsara is AVP-Analytics & Vineet Sawant as Director-Tech
https://www.exchange4media.com/announcements-news/iprospect-ropes-in-abhishek-balsara-is-avp-analytics-vineet-sawant-as-director-tech-97383.html

Isobar elevates Shekhar Mhaskar as Chief Growth Officer
https://www.exchange4media.com/announcements-news/isobar-elevates-shekhar-mhaskar-as-chief-growth-officer-97368.html

Star Sports sends #BlessingsFromHomeground for Team India
https://www.exchange4media.com/marketing-news/star-sports-sends-blessingsfromhomeground-for-team-india-97366.html

Amazon becomes world’s most valuable brand: Kantar Report
https://www.exchange4media.com/marketing-news/amazon-becomes-worlds-most-valuable-brand-wpp-kantar-report-97355.html

Lowe Lintas wins creative duties of ShareChat
https://www.exchange4media.com/announcements-news/lowe-lintas-wins-creative-duties-of-sharechat-97320.html

 

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