IPRCC Awards 2013: Madison PR adjudged PR Agency of the Year

Madison PR was recognised for its impressive growth of 35 per cent over last year, new client acquisition and nurturing talent within the agency

e4m by Abid Hasan
Updated: Jun 3, 2013 4:48 PM
IPRCC Awards 2013: Madison PR adjudged PR Agency of the Year

The coveted Award for PR Agency of the Year went to Madison PR at eachange4media’s India PR & Corporate Communications Awards 2013, held in Delhi on May 31.

A specialist image management unit of Madison World, Madison PR reported growth of 35 per cent in the period February 1, 2012 to March 31, 2013, with an increase of 25 per cent in productivity per employee.

Recently, the agency added a range of new businesses from various sectors into its portfolio. Madison PR has been known for its long standing relationship with iconic brands and industry leaders such as P&G, Godrej & Boyce, Britannia, Levis, Café Coffee Day, and Fastrack, among others.

Talking about the agency’s success mantra, Paresh Chaudhry, CEO, Madison PR told exchange4media, “Madison PR’s key focus is client delight. I do not have a team that handles 10 or 15 clients; the ratio is 1:2 and everybody is a brand owner.”

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