Rozelle Laha joins ZETWERK as Corporate Communications Lead

She holds over 15 years of experience across journalism and strategic communications

by e4m Staff
Published: Apr 22, 2026 4:51 PM | 1 min read

Rozelle Laha has been appointed as the Corporate Communications Lead at ZETWERK, bringing over 15 years of experience in journalism and strategic communications.
She previously served as the first communications head at Games24x7, where she established the company's communications framework, and led strategic communications at CoinSwitch during regulatory challenges.
Laha is recognized for her expertise in managing complex communication mandates, including media strategy during regulatory actions and market downturns.
In her new role at ZETWERK, she will focus on enhancing the company's corporate communications strategy as it expands globally in the manufacturing services sector.

Rozelle Laha has joined ZETWERK as Corporate Communications Lead, bringing with her over 15 years of experience across journalism and strategic communications.

Laha transitions into the role with a strong track record of building and leading communications functions in high-growth and high-scrutiny environments. A journalist-turned communications operator, she was the first communications head hire at Games24x7, a Tiger Global-backed firm, where she played a key role in establishing the company’s communications framework from the ground up.

She also led strategic communications at CoinSwitch, backed by Andreessen Horowitz (a16z), where she worked closely with founders and CXOs to shape brand positioning and manage narratives during periods of regulatory uncertainty.

Over the years, Laha has built a reputation for handling complex communication mandates, including leading media strategy during regulatory action and market downturns. Her experience includes managing reputational risk, shaping media coverage, and maintaining stakeholder trust amid evolving industry challenges.

She has also coordinated industry-level messaging during periods of heightened scrutiny, particularly in sectors facing enforcement actions and policy transitions.

In her new role at ZETWERK, Laha is expected to lead the company’s corporate communications strategy, further strengthening its positioning as it scales globally in the manufacturing services space.