PR veterans launch independent comms firm Compass Communications

Public relations industry veterans Rafi Q Khan and Rohan  Srinivasan have announced that they have joined hands to launch an independent  communications consulting firm, Compass Communications.  

Khan, with over two decades of public relations and communications experience, was most  recently Head of Client Services and New Business at FleishmanHillard India, part of the  Omnicom Group. He has also held several leadership positions across Image Inc., Archetype,  and Weber Shandwick, in addition to being the CEO of Cohn & Wolfe, part of BCW when the  agency first entered India. He has also been the Head of Communications for an  infrastructure developer. Khan is also a certified crisis manager and trainer.  

Srinivasan, with over 24 years’ experience in public relations, integrated marketing and  reputation management, has been in leadership roles across corporate, media and agency  environments in the subcontinent and the United Kingdom. His previous stints include  Managing Director of Ketchum Sampark and South Head at Madison PR. He also  spearheaded the market entry of independent UK agency Eulogy and was the Head of  Marketing and Communications for Vyoma, a leading digital signage company.  

Headquartered in Delhi NCR, Compass Communications is a full-service agency, providing  end-to-end services and training to clients seeking senior counsel. Currently, the Compass  team has under a dozen consultants and the agency works with affiliates across the country.  

Announcing the launch, Khan said, “Our team's diverse backgrounds and experience of  working across leading global MNCs, listed companies and start-ups, means we're flexible  and agile to ensure our operations and team are aligned with our client's needs from the  start. We simply aim to be the ‘Compass’ that guides and delivers on our clients’  communication objectives for optimal business impact.” 

Srinivasan added, “We’ve already managed to sign up brands across diverse sectors such as  Auto, Consumer, HR, Education, Real Estate and Technology. At our core, we will be true to  ensuring our clients get the best of both worlds—an agency that implements and  understands global best practices and yet appreciates what it takes to deliver results  locally.”