PR Professionals wins PR mandate of Rail Land Development Authority (RLDA)
As part of the mandate, the agency will be managing RLDA's reputation globally
PR Professionals recently bagged the PR mandate of Rail Land Development Authority (RLDA) in a multi-agency pitch. PR Professionals will be managing RLDA’s reputation globally. RLDA is a statutory body under the Ministry of Railways, it is responsible for the development of vacant Railway Land for commercial use for the purpose of generating revenue by non-tariff measures and creating assets for Indian Railways. This government authority’s mission is to be a ‘leader in creating value through the redevelopment of Land and Air spaces – residential, commercial, and transportation hubs. The mandate was awarded to PR Professionals right before the lockdown was announced.
“Winning RLDA’s mandate is a testament of PR Professionals’ in-depth understanding of the infrastructure sector and curating the required communication strategy for them. We look forward to this exciting mandate of RLDA which has further strengthened our strong portfolio of PSU clientele” said Sarvesh Tiwari, Founder, and Managing Director, PR Professionals.
Early this year PR Professionals also bagged the PR mandate of India’s leading education institute, Indian Institute of Technology, Roorkee. It is the second oldest technical institution in Asia. PR Professionals is mandated to manage the overall brand reputation of IIT Roorkee nationally and internationally.
Sarvesh Tiwari further added, “We are proud to be associated as a PR partner to one the finest and the most prestigious engineering institute of our country, IIT Roorkee.”
Started in 2011, PR Professionals has been one of the fastest-growing PR firms in the country. The firm has been associated with various metro rail projects, real estate giants, top educational institutes, and of late with hydropower and electronic vehicle industries. The company’s founder Sarvesh Tiwari, a seasoned communication professional with more than 20 years of experience has been the driving force behind the success of PR Professionals. Before establishing his agency, Sarvesh was an integral part of the communication team of brands like DLF and DMRC.
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