Vivek Kataria joins Amazon Music as Brand Lead
Prior to this, Vivek Kataria was with Tata Play as General Manager - Brand Marketing
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Published: Nov 10, 2025 1:04 PM | 1 min read
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Vivek Kataria has been appointed as Brand Lead at Amazon Music. Prior to this, Vivek Kataria was with Tata Play for close to 4 years. He last held the role of General Manager - Brand Marketing, where he led the brand strategy for Tata Play Binge.
Expressing delight, Divya Chadha, Head of Marketing, Amazon Music, took to LinkedIn and said, "Super excited to have Vivek Kataria join Amazon Music as the Brand Lead! Here’s to working hard & creating history together, and also have lots of fun along the way".
Vivek Kataria is a dynamic and results-driven brand marketing professional with over 12 years of experience in the FMCG and Media/Entertainment/OTT sectors.
In his career, he has driven brand growth and innovation for leading companies such as Britannia, Kraft Heinz, Zydus Wellness & Adani Wilmar.
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