MillerCoors names Kraft Heinz executive Michelle St. Jacques as CMO
St. Jacques will replace David Kroll who exited the company last year
Published - 21-January-2019
Kraft Heinz executive Michelle St. Jacques has been appointed as the first female Chief Marketing Officer of MillerCoors, according to reports. St. Jacques will replace David Kroll who exited the company last year. She has joined the company during troubling times as the beer industry continues to see a slump, and she will be tasked with improving sales trends on MillerCoors' biggest brand, Coors Light.
St. Jacques previously worked as Senior VP and Head of Global Brands and Capabilities at Kraft Heinz, where she was responsible for building global brand capabilities and marketing. She also held a variety of leadership roles at Unilever, including leading the global Dove body care business.