Fourth Dimension ropes in Sridhar Naidu as Biz Head - South
Naidu’s last stint was with Fever FM as Regional Sales Head - Radio and Entertainment

Fourth Dimension, a media outsourcing company from South India, has roped in Sridhar Naidu as Business Head - South. Naidu will be reporting to Sreekant R, National Sales Head, Fourth Dimension.
Naidu’s last stint was with Fever 104 FM as Regional Sales Head - Radio and Entertainment.
Commenting on Naidu’s appointment, Shankar B, CEO, Fourth Dimension said, “I am very happy and excited to have Sridhar on board. He has rich experience in radio and digital and since he is a south flavoured person, he understands the nuances of the market well. This will be an added advantage as he will be able to understand the requirements of the clients and articulate the work well.”
Naidu’s role will be to consolidate all the products of Fourth Dimension, which include Puthiya Thalaimurai channel and magazine, V6, Sathiyam TV and Chennai Live.
On his new role, Naidu said, “My role will be to consolidate all the products of Fourth Dimension and ensure that the team gives a 360 degree solution to all the clients. Our aim will also be to increase the product portfolio. I am honoured to be a part of Fourth Dimension.”
Sreekant R, National Sales Head, Fourth Dimension added here, “We are really happy to have Sridhar on board as, in the past he has excelled in handling business for various media vehicles from the south. I take this opportunity to welcome him and hope he has a great stint with us.”
Naidu has 16 years of experience. He started his career as a sales executive with Hertz. He then moved on to Atria Hotel and then to IT Nation. He entered the radio industry in 2006, when he joined Big FM as Retail Sales Head. He then moved on to activations in Radio Mirchi. Some of the other companies that he has worked with include MSN, South Asia FM, and Reliance Broadcast Network.
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Kaspersky appoints Jaydeep Singh as General Manager - India ops
He has held leadership roles in the Indian and SAARC region for the last 25 years
By exchange4media Staff | Jun 7, 2023 12:35 PM | 2 min read
Kaspersky, a global cybersecurity company, has appointed Jaydeep Singh as its General Manager for India.
Jaydeep has a history of strategic advisory, handling solution sales and business development in individual and leadership roles in the Indian & SAARC region over the last 25 years.
In his new role as General Manager for India, Jaydeep will be responsible for leading Kaspersky’s business operations and driving growth across the country, especially in the enterprise segment. Additionally, he will play a pivotal role in fostering partnerships, driving innovation, and staying abreast of emerging threats and technologies in the cybersecurity landscape. His strategic vision and proven ability to build and nurture relationships with customers, partners, and stakeholders make him the ideal choice to further strengthen Kaspersky’s presence and expand its market share in India.
Commenting on his new journey with Kaspersky, Jaydeep Singh said, "I am enthusiastic about joining Kaspersky, and contribute to the mission of helping enterprises efficiently and effectively mitigate the risk of data breaches and advanced adversaries. With cyberattacks on the rise, organisations need reliable cybersecurity solutions. I look forward to bringing my frontline operational and strategic experience to Kaspersky's customers and partners in India."
Before his appointment at Kaspersky, Jaydeep held senior leadership roles in companies like Citrix as Sales Director. He has also worked with Oracle as Senior Sales Director. Jaydeep completed his MBA in Marketing and Finance from Maharshi Dayanand Saraswati University and obtained his Executive General Management Programme (EGMP) from the Indian Institute of Management Bangalore (IIMB).
Adrian Hia, Managing Director for Asia Pacific, Kaspersky said, "I am delighted to welcome Jaydeep to the team. His expertise in the enterprise segments and our targeted industry domains will ensure that Kaspersky adopts resilient strategies to guide our sales and marketing efforts in India. Jaydeep is an outstanding business leader with a strong track record of managing business performance, team motivation and customer experience. Kaspersky will continue its innovation mindset with a wide range of B2B products, solutions and services while sustaining its leadership in the B2C market and Jaydeep is an apt person for this position."
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Wondrlab appoints Nikhil Uniyal as National Revenue Lead
He has over 14 years of experience in diverse media and marketing roles
By exchange4media Staff | Jun 7, 2023 12:16 PM | 2 min read
Wondrlab has appointed Nikhil Uniyal as the National Revenue Lead.
With over 14 years of experience in diverse media and marketing roles, Nikhil brings a wealth of expertise in crafting and managing large-scale campaigns, creating intellectual properties, and adeptly leading sizable teams. Notably, Nikhil's journey into multi-media solution planning took off as he completed Google's Squared programme when it first launched in India. This ignited his passion for multimedia solution planning, a field in which he has consistently thrived. Before joining Wondrlab, Nikhil Uniyal held prominent positions at Mirchi, Times of India and Group m, among others. His notable achievements include driving bottom-line profitability, increasing revenue for existing intellectual properties, and effectively managing a diverse client base.
On the appointment, Vandana Verma, Co-Founder & Managing Partner of WondrLab, said, "We are thrilled to have Nikhil join the WondrLab Network. His proven track record of success, extensive industry knowledge, exceptional leadership skills, and ability to drive revenue growth will play a pivotal role in our continued success. As the National Revenue Lead, Nikhil will be instrumental in driving revenue growth and spearheading strategic initiatives that will further enhance our full-funnel experience. I extend my best wishes to him."
On joining Wondrlab, Nikhil Uniyal said, "Joining Wondrlab presents an exciting opportunity for me, and I am eager to contribute to the growth of the MarTech network. Wondrlab's commitment to innovation, strategic thinking, and data-driven approach perfectly aligns with my professional values. I look forward to collaborating with the talented team at Wondrlab and leveraging my expertise to drive revenue and deliver exceptional results for our clients."
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Infectious Advertising appoints Revati Nargund as Creative Director
Nargund has earlier worked with agencies like FCB Ulka, Grey and VMLY&R
By exchange4media Staff | Jun 7, 2023 11:13 AM | 2 min read
Infectious Advertising has roped in Revati Nargund as Creative Director.
Revati comes with a mix of digital and mainline experience, having worked with agencies like FCB Ulka, Grey and VMLY&R.
She was a part of FCB Ulka's political Shakti campaign that garnered critical acclaim and love at Cannes. Revati started her advertising career after a long stint of feature writing for multiple lifestyle beats and brands like Club Mahindra / Label Life.
Revati has worked on reputed brands like Vaseline, Lakme, Skybags, Caprese, IDFC Mutual Fund, Crocs, Weikfield, K Raheja Corp, etc. After working extensively in copy departments of the agency's integrated and digital wings, she claims her best work hasn't happened yet.
“We are always on the lookout for exceptional talent. In Revati, we found not only the desire to do great work but also a solid brand understanding. We’re sure she’ll be a fantastic asset to Infectious," stated Infectious Advertising's Managing Partner & Creative Chairman- Ramanuj Shastry and ECD- Ashish Naik.
Commenting on her new role, Revati Nargund, said, "As a copywriter, I'll always have my heart fluttering when I write or read a great baseline/headline. I'd heard of the great creative culture that Infectious Advertising fosters and I knew that I wanted to be a part of it. The leadership team is inspiring and approachable and that makes it a perfect environment. I expect to create some great work during my time here and focus on improving my craft every step of the way. As a creative lead, I'd love to add value to the work the team is creating.”
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Licious Chief Revenue & Marketing Officer Prashant Verma moves on
Verma joined Licious in November 2021
By exchange4media Staff | Jun 7, 2023 10:46 AM | 1 min read
Prashant Verma has moved on from Licious. He was the brand's Chief Revenue and Marketing Officer (Growth + Marketing + Category).
Verma joined Licious in November 2021.
Prior to that, he was with Blinkit for over 6 years.
Verma has worked with MullenLowe Lintas Group for nearly 5 years, and earlier with Leo Burnett.
He has overall 17 years of experience across e-commerce, D2C, consumer internet, consumer goods and financial services.
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Jaydeep Shah steps down as Sebamed India VP & CMO
Shah joined Sebamed in January 2022
By exchange4media Staff | Jun 7, 2023 8:40 AM | 1 min read
Jaydeep Shah has stepped down as Sebamed India's VP and Chief Marketing Officer.
He joined Sebamed in January 2022 and was leading revenue growth, market share, brand equity and innovations.
In his social media post, Shah spoke about embarking on "another exciting ride to building something" after a break.
Before Sebamed, he was with Unilever in various marketing stints.
He was also earlier with CEAT Tyres.
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Pranay Rao joins Nothing as Marketing Director, India
Prior to joining Nothing, Rao was working at Unilever Netherlands
By exchange4media Staff | Jun 6, 2023 2:47 PM | 2 min read
London-based consumer tech brand Nothing announces the appointment of Pranay Rao as the Marketing Director for India. Pranay is an industry veteran with over 17 years of experience in marketing, sales and brand strategy.
At Nothing, Rao will be leading the marketing team and primarily be responsible for developing brand strategies that are well aligned with the company’s global vision in India. In addition to this, he will be the brand custodian for all the communication, from crafting tactical campaigns to building impactful marketing strategies to foster strong consumer brand advocacy.
Speaking on the appointment, Manu Sharma, VP and GM of Nothing India said, “We are thrilled to welcome Pranay to our organization. With his extensive experience across consumer brands and his understanding and insights of the Indian market, I am sure he will help us expand our footprint across India. We look forward to working with him as he will bring a fresh perspective to our business while we redefine the consumer tech space with our innovations and unique designs.”
Pranay Rao said, “My first experience of Nothing was the Ear (1) headphones which immediately caught my attention with its unique design and features. In a world full of clones, Nothing products stand out with distinct products. It’s a pleasure to be part of this young, dynamic organization which is reinvigorating the tech world.”
Prior to joining Nothing, Pranay was working at Unilever Netherlands, setting up the marketing for Lipton tea and infusions. He has worked with organizations like ITC, Kraft Heinz, and Kimberly Clark; and managed brands such as Complan, Huggies, and Vivel, working across diverse geographies like Europe, South Asia and SouthEast Asia.
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Chimp&z Inc announces key elevations to leadership team
Rishi Raj Singh Chauhan has been promoted as Associate Vice President (Business) and Sean Pereira as Creative Director (Art)
By exchange4media Staff | Jun 6, 2023 1:34 PM | 3 min read
Chimp&z Inc, the independent advertising agency from the house of the Merge Infinity Network, announces the promotion of Rishi Raj Singh Chauhan to Associate Vice President (Business) and Sean Pereira to Creative Director (Art). The two major elevations are in a bid to scale up operations and drive business growth in the South Asian region.
Prior to this, Rishi Raj Singh Chauhan served as the Business Director for New Businesses at Chimp&z Inc and now has assumed the new role to build the agency’s South Asian businesses by assisting the team in achieving its collective business objective for the agency. In this new role, he will look after the agency’s business expansion and integrate creative and media strategies for brand campaigns.
After rising through the ranks, Sean Pereira is all set to make a splash as Creative Director at Chimp&z Inc. Starting his journey in 2015, Sean has played a pivotal role in the creative output at Chimp&z Inc during its formative years. With his attention to detail and finger on the pulse of ever-changing pop culture, he promises to elevate the brands that choose to work with this new-age agency. He will spearhead and manage design strategy for all brands, based out of the Mumbai office. With a natural eye for design, he will further seek to maximize the team's overall strength by delivering cutting-edge work.
On his promotion, Rishi Raj Singh Chauhan AVP - Digital Integration, said, “I reflect upon my remarkable journey as the Business Director at Chimp&z Inc. From developing rosters for new-age brands to managing end-to-end inbound leads, each responsibility enhanced my business acumen. As AVP, I am eager to drive our agency's growth, explore new frontiers, and exceed client expectations. With my team, I am excited to create innovative, groundbreaking brand stories that embody our ambitious vision."
On his appointment, Sean Pereira, Creative Director - Art, said, "I have grown with Chimp&z Inc over the years. Along with meeting high standards of quality that align with the client’s vision, I aspire to uphold the agency’s culture for learning and innovation. Together with my team, we will embark on an exciting journey, exploring endless creative possibilities and redefining the norms of innovation.”
Commenting on the recent company elevations, Lavinn Rajpal and Angad Singh Manchada, Founders of Chimp&z Inc said, “We are thrilled to announce the well-deserved elevations of Rishi Raj Singh Chauhan and Sean Pereira at Chimp&z Inc. As we expand our global presence, we are confident that Rishi's expertise in digital integration and Sean's creative vision will further strengthen our leadership team.”
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