e4m Confluence: Experts to decode the power of creative conjunctions to drive impact

e4m Confluence – The Media Investments Summit is set to make a grand return with its fourth edition. The upcoming edition of the conference will be held on November 11 in Mumbai. The conference is set to spark conversations that shape the future of media and marketing and promises to be even more dynamic, bringing together industry leaders, innovators, and changemakers from across the ecosystem.

One of the main highlights of the event will be a high-powered panel discussion titled ‘Creative Conjunctions: Brands, Media, Tech & Agency Collaboration in the New Paradigm.’ The session will delve into how partnerships across brands, creative agencies, technology platforms, and media houses are evolving to drive innovation, efficiency, and impact in integrated campaigns.

Experts on the panel will explore collaborative models that not only elevate creativity but also deliver measurable business outcomes in a rapidly transforming media landscape. In this panel discussion, the speakers will also examine and discuss models of partnership across brands, media, creative and technology sectors to unlock creative edge, efficiency, and impact in integrated campaigns.

The panellists include Monaz Todywalla, CEO, PHD; Amit Wadhwa, CEO, dentsu creative and Media Brands- South Asia, Dentsu; Jai Lala, CEO, Zenith India; Shwetal Basu, Sr. Vice President Brand and Marketing Communication, PolyCab and Seema Walia, National Sales Head- Agency and Govt,  ShareChat & Moj.

With an impressive lineup of keynote sessions, panel discussions, and dialogues, the summit is designed to inspire collaboration and spark actionable ideas. The conference will serve as a platform to share insights, strategies, and forward-thinking ideas from some of the brightest minds in advertising, marketing, and media. Attendees can expect deep discussions on media investment trends and the shifting dynamics of creativity and technology.

With its sharp focus on collaboration and innovation, e4m Confluence 2025 aims to redefine how brands and agencies can co-create value in today’s digital-first world. 

The Co-Presenting Partners of the conference are Samsung Ads and Mediakart, the Gold Partners are Channel Factory, Apptrove, Teads, ShareChat & Moj and Segumento while the Programmatic Media Partner is mediasmart.