fssai
Paneer?blur=25

The draft amendment would bar non-dairy lookalikes from using the name paneer. Here is what an analogue is, what the rules say, and what changes for brands

Aryendra Khan 5 hours ago

Delhi HC Overturns FSSAI Directive on Red Bull's 'Energy Drink' Label?blur=25

The court observed that the regulator had issued the June 30 directive without giving the company an opportunity to respond or present its case

e4m Staff Sep 30, 2026 1:26 PM

FSSAI's Energy Drink Label Ban Sparks Legal and Creative Challenges?blur=25

With Red Bull in the Delhi High Court over FSSAI's descriptor order, lawyers and a creative head weigh in on what changes for labels, ads and brand codes

Aryendra Khan and Shalinee Mishra Sep 30, 2026 8:33 AM

Red Bull Challenges India's Ban on 'Energy Drink' Label in Court?blur=25

Red Bull India has reportedly argued that the sudden removal of the descriptor has created regulatory uncertainty and could impact its existing and planned investments in the country

e4m Staff Sep 28, 2026 7:44 PM

FMCG Marketers Face Sugar Price Surge and Regulatory Challenges?blur=25

While sugar prices have surged 30%, rising cost of edible oil, wheat, cocoa adds to margin pressure; packaged food advertisers left to choose between cutting spends or protecting festive visibility

Kanchan Srivastava Sep 2, 2026 9:24 AM

natutral?blur=25

FMCG players reassess product claims and review media mixes amid regulatory scrutiny; industry expects an impact on ad spends in the near term

Kanchan Srivastava Aug 31, 2026 8:40 AM

PepsiCo Removes 'Energy' Label from Sting Ahead of FSSAI Deadline?blur=25

Red Bull, Reliance Consumer Products, Monster and Hell have sought more time to comply

e4m Staff Aug 4, 2026 10:23 AM