Authors

Sheetal Kapoor
editor@exchange4media.com @Sheetal Kapoor

Viewpoint: Self Regulation in Advertising

Viewpoint: Self Regulation in Advertising?blur=25

Dr Sheetal Kapoor, Associate Professor (Marketing) at Kamala Nehru College, takes a look at what steps the advertising industry takes to self regulate and ensure that advertisers stick to its guidelines...

Sheetal Kapoor Jul 11, 2011 8:28 AM