Authors

Sachin Uppal
Sachin.Uppal@e4m.com @SachinUppal

The author is the CMO of Play Games24x7

Guest Column: Digital Ad Fraud, the biggest threat for marketers today: Sachin Uppal, CMO, Play Games24x7

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Bot-driven traffic, pixel stuffing and other such tricks are outright fraud and make less than 50% of all online ads seen by a real human

Sachin Uppal Aug 22, 2017 8:06 AM