Authors

Mark Ingwer
guestcolumn@exchange4media.com @Mark Ingwer

Guest Column: Moving from ROI to ROE – Investing in empathy

Guest Column: Moving from ROI to ROE – Investing in empathy?blur=25

Increasingly, to create sustainable customer relationships, businesses must invest in the emotional needs of their customers, says Dr Mark Ingwer, Founder & Managing Partner, Insight Consulting Group

Mark Ingwer Nov 9, 2013 8:49 AM