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Guest Column: Why retro will always remain fashionable on radio: Ashwin Padmanabhan, Reliance Broadcast

While the industry as a whole was experimenting with a contemporary format, retro struck the most impactful chord with listeners. It gave programming an opportunity to present retro in an exhilarating new format, leading to the birth of original content. While retro is becoming a popular theme, original content is what differentiates one player from the other, writes Ashwin Padmanabhan, COO, Reliance Broadcast Network Limited.

Ashwin Padmanabhan Dec 29, 2016 8:15 AM