The new design is aimed at making content more discoverable with a key focus on mobile audiences

Saif Ahmad Khan Dec 2, 2016 2:57 PM

The awards night honoured and acknowledged excellence in Kerala real estate and recognised real estate leaders whose persistent pursuit of excellence has fuelled Kerala’s journey to the forefront of the Indian economy

exchange4media Staff Dec 2, 2016 2:56 PM

According to BARC data for week 47(19-25 November, 2016), Colors continued to lead the chart in urban markets while Sony Pal pushes off Zee Anmol to take the top position in the rural market

exchange4media Staff Dec 2, 2016 2:02 PM

The initiative to conduct “Kalolsavam” was to promote art and culture among the students and youth in the metro city

exchange4media Staff Dec 2, 2016 1:27 PM

The Experian marketing suite enables brands to create and deliver authentic customer experiences across all interaction points

exchange4media Staff Dec 2, 2016 12:06 PM

The mandate will include social media strategy, content marketing and creative strategy across platforms. With this win, Tonic has strengthened its portfolio in the real estate segment

exchange4media Staff Dec 2, 2016 12:01 PM

Noomi Mehta has been elected to the board of international out of home association FEPE International. He is the first representative from India’s vibrant out of home industry to sit on the FEPE board

exchange4media Staff Dec 2, 2016 11:08 AM

As chatbots and Conversational Commerce continues to develop, I’m certain we’ll see newer and more innovative ways of brand – consumer communication and interaction emerge, writes Ishan Chatterjee, Client Solutions Director, VML SEA & India

Ishan Chatterjee Dec 2, 2016 9:28 AM

In a live address, Ambani said that this decision is an important step in his (PM Narendra Modi’s) ongoing efforts to change the mindset of the people of India

exchange4media Staff Dec 2, 2016 9:10 AM

US consumer advocacy group presses for action against undisclosed endorsements on Instagram

exchange4media Staff Dec 2, 2016 8:28 AM

Cash No Cash (Quikr), CMS ATM Finder, Scootsy, Jugnoo, Book My Chotu, Lucep &Tailmill come forward to mitigate the hassles of consumers

exchange4media Staff Dec 2, 2016 8:19 AM

The study was conducted in October 2016 by Mogae’s Incelligence team across 8,144 4G users across India. This insightful study threw up some interesting observations; the early adopters are the trendsetters – they have high social standing, financial sophistication, a good education, and are more socially forward

exchange4media Staff Dec 2, 2016 8:10 AM

After claiming the top spot for past four weeks, Airtel Cellular Phone Service was displaced by Surf Excel Easy Wash at the BARC’s chart of ‘Top 10 Brands’ advertising on TV for week 47 (November 19-25) with 8712 insertions

exchange4media Staff Dec 2, 2016 8:08 AM