Prior to this, he served as Media Planning Manager at WPP Media
Appointment
Ashish Wankhade Joins PHD
Ashish Wankhade has been appointed as the Group Head of Digital Planning for Marico at PHD. This strategic move is expected to enhance PHD's digital capabilities and strengthen its service offerings in the competitive marketing landscape.
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Growing Importance of Digital Planning
Ashish Wankhade joins PHD as Group Head - Digital Planning for Marico
Key Insights
5 Insights
Growing Importance of Digital Planning
The demand for digital planning expertise is increasing as brands prioritize online engagement.
Shift to Integrated Marketing
Companies are integrating digital strategies into their overall marketing plans to enhance effectiveness.
Focus on Data-Driven Decisions
Marketers are increasingly relying on data analytics to inform their digital planning strategies.
Rise of Digital Agencies
Digital agencies are gaining traction as brands seek specialized knowledge in digital marketing.
Emphasis on Consumer Engagement
Brands are focusing on creating engaging digital experiences to connect with consumers effectively.
Key People & Companies
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Ashish Wankhade joins PHD as Group Head - Digital Planning for Marico
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Ashish Wankhade has been appointed as the Group Head of Digital Planning for Marico at PHD. This strategic move is expected to enhance PHD's digital capabilities and strengthen its service offerings in the competitive marketing landscape.
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