A notice, reviewed by e4m and issued by the CCI on March 19, 2026, to an independent agency seeks specific details and information regarding the probe and inclu...
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Ad Cartel Probe Developments
The ongoing investigation into advertising cartel activities has seen independent agencies, including Dentsu, assisting the Competition Commission of India (CCI). Recent disclosures by the Indian Broadcasting and Digital Foundation (IBDF) reveal search and seizure operations as part of the probe.
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2 articles in this topic
Increased Scrutiny on Ad Agencies
Not just Dentsu, two more independent agencies helping CCI in ad cartel probe
Timeline of Key Developments
3 Events
Oct 2023
CCI Initiates Probe
The Competition Commission of India begins its investigation into alleged advertising cartel activit...
Oct 2023
Dentsu Collaborates with CCI
Dentsu and other independent agencies start cooperating with the CCI in the investigation.
Latest
Oct 2023
IBDF Discloses Operations
The Indian Broadcasting and Digital Foundation reveals details of search and seizure operations cond...
01 Oct 2023
CCI Initiates Probe
The Competition Commission of India begins its investigation into alleged advertising cartel activities.
15 Oct 2023
Dentsu Collaborates with CCI
Dentsu and other independent agencies start cooperating with the CCI in the investigation.
20 Oct 2023
Latest
IBDF Discloses Operations
The Indian Broadcasting and Digital Foundation reveals details of search and seizure operations conducted by the CCI.
Key People & Companies
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Not just Dentsu, two more independent agencies helping CCI in ad cartel probe
In a first, IBDF discloses CCI search and seizure as ad cartel probe continues
IBDF also disclosed that certain employees had received summons to appear before the DG of CCI
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AI-assisted summary, reviewed by our newsroom
The ongoing investigation into advertising cartel activities has seen independent agencies, including Dentsu, assisting the Competition Commission of India (CCI). Recent disclosures by the Indian Broadcasting and Digital Foundation (IBDF) reveal search and seizure operations as part of the probe.