Paytm Ads’ Aditya Swaminathan embarks on entrepreneurial journey

Aditya Swaminathan is now the Co-Founder at Focaccia Digital

e4m by e4m Desk
Published: Oct 8, 2024 11:47 AM  | 1 min read
Aditya Swaminathan
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Aditya Swaminathan, who quit Paytm Ads in September, has announced that he has embarked on his entrepreneurial journey.  Swaminathan shared his career update on LinkedIn.

In his post, he said he was in talks with Ayush Aggarwal, Founder & CEO, Focaccia Digital, and was exploring the opportunity. Swaminathan further announced that he is starting his first entrepreneurial journey as Co-Founder at Focaccia Digital.

“A few months ago, I decided to take a short break from work to explore my what’s next phase. During this time, Ayush, who had been in conversation with me for nearly a year, reached out again—this time with more conviction and a compelling vision. His persistence paid off, and I’m thrilled to announce that I’m embarking on my first entrepreneurial journey as Co-Founder at Focaccia Digital”, his LinkedIn post read.

At Paytm Ads, Swaminathan held the position of Vice President - Sales, Strategy, Partnerships & Marketing. He was elevated to this position in April 2024. Swaminathan was with the company for over 4.5 years.

Aditya Swaminathan brings 15 years of experience in Ad-tech and digital marketing across India and Southeast Asia. He has spearheaded ad revenue growth for adtech startups like Affle and led ad revenue monetisation for commerce businesses like Flipkart and Paytm.

In his previous stints, he worked with Flipkart, Affle, among others.

Published On: Oct 8, 2024 11:47 AM