Indian Content Marketing Awards 2018 recognises beautiful ideas executed brilliantly

The third edition of Audacity e4m Indian Content Marketing Awards and second edition of Content JAM is here, send in your entries to get rewarded by industry stalwarts

e4m by Pallavi Borkar
Published: Jul 19, 2018 8:57 AM  | 3 min read

Content marketing is about helping clients and brands create a memorable, meaningful story that resonates with their audience. And if this creativity and hard work is recognised and rewarded by industry peers then that gives one the encouragement to perform even better.

The Indian Content Marketing Awards (ICMA 2018) by Audacity and exchange4media provides a stunning showcase of talent, expertise, inspiration and insight for brand marketers. With an endeavour of making it bigger and better this year, we are all set to launch the 3rd edition of the Indian Content Marketing Awards (ICMA) and the 2nd edition of e4m Content JAM. This year the event is slated to have more than 100 agencies and brands participating and will witness 500+ attendees. The full-day conference will have keynote sessions by Indian & global speakers, panel discussions with content creators and platform owners, masterclass by industry experts and speaker sessions by top brands followed by the awards night that makes up for high brand visibility and great networking opportunities.

The Jury Chairperson for Audacity e4m Indian Content Marketing Awards this year is R Balki, a passionate Filmmaker & former Group Chairman, Lowe Lintas. Balki has been associated with the Communication and Entertainment business for 30 years. Having made films like Cheeni Kum, Paa, Padman, Ki & Ka, English Vinglish and many more, he is one of the biggest names in the film and media industry.

Joining him as jury members will be industry experts Sanjay Gupta, Head Marketing, Uber; Ravi Desai, Director Mass and Brand Marketing, Amazon; Abhishek Desai, Director Marketing Operations, P&G; Suparna Mitra, Chief Marketing Officer, Titan; Himanshu Bakshi, Marketing Director, Danone India; Pallavi Chopra, Senior Brand Director - Marketing Head, Redbus; Sagar Kargutkar, Marketing Director, McDonalds; Amit Gujral, Chief Marketing Officer, LG Electronics India; Devendra Deshpande, Head-Content Plus, Mindshare; Parixit Bhattacharya, Chief Creative Officer, TBWA India; Vikramjeet Singh, Chief Marketing Officer, Kraft Heinz; Frank D’Souza, Partner - India Entertainment & Media Sector Leader, PwC; Ajit Varma, Chief Executive Officer, BrandMusiq; Ronita Mitra, Founder & Chief Strategist, Brand Eagle Consulting, and many more who will help reward true mastery in marketing.

The awards this year will be bestowed across various categories like Best Digital Branded Content, Integrated Branded Content, Content Marketing on Print / TV / Radio / Social Media/ Technology / Influencer, Character Led Branded Content, Crowd Sourced (User Generated) Content, Best Content Created- Non Branded, Young Gun Award and others.

At the e4m Content JAM conference, leading global and Indian experts of content marketing will discuss how the rise of content marketing has changed the marketing eco-system. The topics will revolve around content creation, curation, distribution and measurement.

They say ‘Content is King’, but does yours deserve to take the throne? It is time to start putting together the best of your branded content and nominate your work.

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