Authors

Snigdha Anand

Senior Vice President - Marketing | Mamaearth & The Derma Co. NA NA

NA

The new consumer journey: Why discovery is no longer limited to search engines

Snigdha Anand, SVP – Marketing, Mamaearth (Honasa Consumer Ltd.)?blur=25

Guest Column: Snigdha Anand, SVP – Marketing, Mamaearth (Honasa Consumer Ltd.), shares how the search bar, once the gatekeeper of discovery, is now just one touchpoint in a much larger ecosystem

Snigdha Anand Aug 3, 2026 8:32 AM