Authors

Simran Sabherwal & Ritika Raj

Pitch NA NA

Pitch

Our job is to simplify finance for the customers: Arvind Iyer, Piramal Finance

Arvind Iyer, Piramal Finance?blur=25

Arvind Iyer, Head of Marketing at Piramal Finance, on the approach to financial inclusion, challenges in serving Bharat, and catering to underserved customers

Simran Sabherwal & Ritika Raj Apr 4, 2025 11:42 AM

We have significantly increased our ad spends: Shekhar Tewari, Modenik Lifestyle

Shekhar Tewari Modenik Lifestyle?blur=25

Shekhar Tewari, CEO, Modenik Lifestyle, talks about the insights behind the ‘Body Ki Bhasha’ campaign,  strategic synergies, brand performance and more

Simran Sabherwal & Ritika Raj Jun 28, 2024 2:08 PM

We want people to recognise what we stand for: Salim Ali, Gupshup

Salim Ali, Gupshup?blur=25

Salim Ali, Chief Marketing Officer, Gupshup, talks about his vision as Gupshup’s first CMO, B2B marketing strategies, the evolution of conversational marketing, brand journeys and more

Simran Sabherwal & Ritika Raj Jun 18, 2024 11:35 AM