Date-wise News
In her new role, Dipshika will oversee and enhance the creative vision for Schbang’s diverse portfolio
e4m Staff Jan 21, 2025 7:57 PM
The jury comprised experts from various disciplines including journalism, PR and advertising
e4m Staff Jan 21, 2025 7:07 PM
The program was conducted by Trust Legal's Managing Partner Sudhir Mishra
e4m Staff Jan 21, 2025 6:39 PM
The company aims to produce feature films and web series across diverse genres with a combined slate valued at Rs 500 crore
e4m Staff Jan 21, 2025 6:11 PM
It has been celebrated for its disruptive, gaming-inspired approach to reimagining insurance communication, a bold departure from traditional industry norms
e4m Staff Jan 21, 2025 6:05 PM
Nileema Mandal, Senior PR Manager, Universal Communications talks about her win at e4m PR & Corp Comm 30 under 30 Awards and future aspirations
e4m Staff Jan 21, 2025 5:52 PM
As a part of the integrated mandate, Gozoop Creative Digital will execute strategic campaigns to enhance MOD’s brand love and visibility
e4m Staff Jan 21, 2025 5:20 PM
The campaign will be amplified across television, digital, outdoor, and social media platforms
e4m Staff Jan 21, 2025 3:30 PM
Conceptualized by 82.5 Communications, the campaign talks about Havells offering advanced grooming solutions that enable consumers to take control of their style with confidence
e4m Staff Jan 21, 2025 2:21 PM
Coca-Cola India and SLMG Beverages are backing hydration carts operated by local vendors, coolers, food courts and retail outlets
e4m Staff Jan 21, 2025 2:18 PM
Mehraj Dube, Founder and Managing Partner of Your Next Orbit, and a former colleague of Bhaskar Das, pays his tribute to the media veteran
Mehraj Dube Jan 21, 2025 2:14 PM
Before joining Zypp Electric, Parag served as Vice President at Spinny
e4m Staff Jan 21, 2025 2:10 PM
Conceptualized by Fujifilm India Corporate Communications & CSR team, the ad film is written and directed by Ranvir Kumar Suman and produced by Seaface films
e4m Staff Jan 21, 2025 1:32 PM
Prior to this, Geoff Calabrese was with Omnicom Media Group as CEO of North America Investment
Prior to this, Akshat Arora was with Tim Hortons India as Head - Marketing & Product
e4m Desk Jan 21, 2025 12:59 PM
This edition's theme will be 'Redefining brand strategy & customer engagement in an omnichannel era’
e4m Staff Jan 21, 2025 12:22 PM
Whitney Wolfe Herd to succeed Lidiane Jones who has resigned from her role
e4m Staff Jan 21, 2025 12:08 PM
The initiative, led by tech mogul Elon Musk, aims to streamline government operations and slash costs, potentially redefining public sector management
e4m Staff Jan 21, 2025 11:14 AM
Post Covid, airport advertising has seen several new categories such as medical service providers, educational institutions, and leading regional brands, say industry experts
Chehneet Kaur Jan 21, 2025 9:28 AM
With over 350,000 social media posts shared on the first day, the Maha Kumbh is now more than just a spiritual spectacle—it’s also a thriving space to seek engagement and connect with audiences
Soumya Gawri Jan 21, 2025 9:22 AM
Guest Column: Gopa Menon, Chief Growth Officer for APAC at Successive Digital, writes how Agentic AI is shaking up the world of marketing
Gopa Menon Jan 21, 2025 9:22 AM
Donald Trump’s supporters and critics are anticipating further executive orders around the use of technology, content censorship, media reportage and related issues
e4m Staff Jan 21, 2025 9:09 AM
While some users see the change as a necessary evolution to accommodate modern content trends, others have complained about user preferences being ignored
e4m Staff Jan 21, 2025 8:53 AM
As the number of celebrity endorsements keep rising, in an ever-competitive ad world, the question remains: What creates impact? The celeb or the content?
Aryan Khanna Jan 21, 2025 8:43 AM
The company’s revenue from operations has increased 64% to Rs 5,405 crore from Rs 3,288 crore the previous year
e4m Staff Jan 21, 2025 8:41 AM
Will the merged Leo become bigger than Publicis WW and Leo Burnett, will consolidation help Publicis Groupe outpace competition?
Neeta Nair Jan 21, 2025 8:14 AM