Akbar moved into the role after serving as GM, Head of Brand Marketing – Youth Segment at XLSMART
XLSMART
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Leadership Changes
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Latest News
2 Articles
Bharti Airtel’s Anupam Arora joins XLSMART in Indonesia
Arora most recently served as Hub CEO – Upper North (Punjab, Haryana, Himachal Pradesh and J&K) at Bharti Airtel
Leadership Timeline
2 Updates
Oct 2026
Latest
Rizki Akbar — GM, Head of Marketing Activation – Youth Segment (appointment)
Rizki Akbar takes on marketing activation leadership role at Jakarta-based XLSMART.
Oct 2023
Anupam Arora — CEO (appointment)
Anupam Arora joins XLSMART in Indonesia to focus on building and scaling the Homes business.
AI Insights
AI
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Leadership Expansion. XLSMART is enhancing its leadership team with experienced professionals from notable companies, indicating a focus on strengthening its marketing and operational strategies.
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Market Positioning. The recruitment of leaders with extensive backgrounds in brand marketing and regional management suggests XLSMART is positioning itself for growth in the competitive Southeast Asian market.
FAQs
AI
XLSMART is a company based in Jakarta that focuses on marketing and brand activation.
Rizki Akbar has taken on a leadership role in marketing activation, and Anupam Arora from Bharti Airtel has also joined the company.
Rizki Akbar was the GM, Head of Brand Marketing – Youth Segment at XLSMART before taking on the new role.
Anupam Arora's appointment is significant as he brings extensive experience from Bharti Airtel, which could enhance XLSMART's strategic direction in Indonesia.
XLSMART is based in Jakarta, Indonesia.