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Shafalika Saxena
guestcolumn@exchange4media.com @Shafalika Saxena

Guest Column: Brand building is not for the faint-hearted - Shafalika Saxena

Guest Column: Brand building is not for the faint-hearted - Shafalika Saxena?blur=25

There are lessons to be learned on how to build a winning brand from the Aam Aadmi Party, which has just scored one of the more dramatic election upsets in recent memory, says the former CMO of Microsoft India

Shafalika Saxena Dec 9, 2013 8:05 AM