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Guest Column: Should your brand be on cricket? Navin Khemka?blur=25

Clearly, World Cup and IPL are events no marketer can ignore. There are multiple options which can be evaluated and a cricket strategy delivered. Being on cricket is not only a big daddy's game in 2015, says Navin Khemka, Managing Partner, Maxus

Navin Khemka Mar 16, 2015 10:27 AM

Guest Column: Should your brand be on cricket? Navin Khemka?blur=25

Clearly, World Cup and IPL are events no marketer can ignore. There are multiple options which can be evaluated and a cricket strategy delivered. Being on cricket is not only a big daddy's game in 2015, says Navin Khemka, Managing Partner, Maxus

Navin Khemka Mar 16, 2015 8:28 AM