Guest Column: OOH sees short-term pain as sectors skew ad spends to digital, print & TV: Atul Shrivastava, Laqshya Media?blur=25

As the year 2016 draws to a close, Atul Shrivastava, Group CEO of Laqshya Media Group shares key highlights and trends witnessed in the Out-of-home space this year

Atul Shrivastava Dec 29, 2016 8:04 AM

Guest Column: Outdoor – Then and now?blur=25

Atul Shrivastava of Laqshya Media talks about the journey of the OOH medium in India and the best practices that need to be followed for its growth

Atul Shrivastava Jun 21, 2012 7:32 PM