Authors

Abhishek Gupta
Abhishek.Gupta@e4m.com @AbhishekGupta

The author is the Founder and CEO of Sterling AG.

Guest Column: Can the Indian Armed Forces make their brand felt on Independence Day?

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They have not currently managed to leverage the power digital platforms to establish a connection with the target audience

Abhishek Gupta Aug 25, 2017 7:37 AM

Guest Column: Basics of choosing the right influencer for your marketing

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Consolidate budgets and utilise them for a Class A, subject expert influencer, which will lend the asset or engagement a greater lifetime value, says Abhishek Gupta, Founder and CEO of Sterling AG

Abhishek Gupta Aug 3, 2017 8:04 AM