As the Prime Minister turns a year older today, Dr. Annurag Batra writes how Brand Modi’s 25-year journey offers lessons in scale, continuity and leadership
Person
Narendra Modi: Politician and Brand
This cluster explores the multifaceted persona of Narendra Modi, focusing on his evolution as a politician and a brand over 25 years. It delves into his strategies, public perception, and the impact of his leadership on Indian politics and society.
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Branding in Politics
Creator, Preserver, Disruptor: 25 years of Brand Narendra Modi
Timeline of Key Developments
5 Events
Mar 1998
Modi Becomes BJP's National Secretary
Narendra Modi is appointed as the National Secretary of the Bharatiya Janata Party, marking the begi...
Oct 2001
Modi Becomes Chief Minister of Gujarat
Modi is sworn in as the Chief Minister of Gujarat, where he implements various economic reforms and...
May 2014
Modi Becomes Prime Minister
Modi is elected as the Prime Minister of India, leading the BJP to a historic victory in the general...
May 2019
Modi's Second Term Begins
Modi is re-elected as Prime Minister, securing a larger majority in the Lok Sabha elections.
Latest
Mar 2020
Nationwide Lockdown Announced
Modi announces a nationwide lockdown in response to the COVID-19 pandemic, showcasing his crisis man...
01 Mar 1998
Modi Becomes BJP's National Secretary
Narendra Modi is appointed as the National Secretary of the Bharatiya Janata Party, marking the beginning of his national political career.
07 Oct 2001
Modi Becomes Chief Minister of Gujarat
Modi is sworn in as the Chief Minister of Gujarat, where he implements various economic reforms and development initiatives.
26 May 2014
Modi Becomes Prime Minister
Modi is elected as the Prime Minister of India, leading the BJP to a historic victory in the general elections.
30 May 2019
Modi's Second Term Begins
Modi is re-elected as Prime Minister, securing a larger majority in the Lok Sabha elections.
24 Mar 2020
Latest
Nationwide Lockdown Announced
Modi announces a nationwide lockdown in response to the COVID-19 pandemic, showcasing his crisis management approach.
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2 Articles
Creator, Preserver, Disruptor: 25 years of Brand Narendra Modi
PM at 76: The making of Narendra Modi, politician, brand and phenomenon
From an RSS organiser & Gujarat CM to a three-term PM, Narendra Modi’s birthday marks a political journey that has reshaped how Indian leaders communicate, camp...
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AI-assisted summary, reviewed by our newsroom
This cluster explores the multifaceted persona of Narendra Modi, focusing on his evolution as a politician and a brand over 25 years. It delves into his strategies, public perception, and the impact of his leadership on Indian politics and society.
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