Authors

Sanjoy K Roy

Managing Director Teamwork Arts [email protected] NA

MD Teamwork Arts

From Gigs to GDP: How India’s Cultural Festivals Are Fueling Economic Growth

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Guest Column: Sanjoy K Roy, Teamwork Arts MD, on India’s Rs 100 billion experiential boom, he reflects on the rise of immersive events redefining brand and consumer engagement.

Sanjoy K Roy Jun 24, 2025 3:31 PM

Michael Menezes moved event management out of the mom-and-pop space: Sanjoy K Roy

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Guest Column: Sanjoy K Roy, Managing Director of Teamwork Arts, remembers Showtime chairman and EEMA founder Michael Menezes’ sagacity, benevolence and generosity

Sanjoy K Roy Feb 14, 2020 3:01 PM