This is the second consecutive year of double-digit business value growth for the cricket league, says Houlihan Lokey’s 2026 IPL Brand Valuation Study
AI Insights
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IPL Valuation Growth. The IPL has experienced a significant valuation increase of 11.4% year-over-year, indicating strong market performance.
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Consistent Growth. This marks the second consecutive year of double-digit growth for the IPL, showcasing its resilience and popularity in the sports market.
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Houlihan Lokey reported an 11.4% year-over-year increase in the valuation of the IPL.
The IPL has seen double-digit growth for two consecutive years.
Houlihan Lokey released the 2026 IPL Brand Valuation Study.
The valuation growth indicates a strong market position and ongoing financial success for the IPL.
The IPL Brand Valuation Study was conducted by Houlihan Lokey.