The Vice Chairperson of India Today Group says the biggest challenge in the news industry today is credibility tied in with the pa...
Sodhi, Business Head - Digital, Sony Pictures Networks India, talks about the various facets of SonyLiv, partnerships on live TV,...
Vishwanathan joins Creativeland Asia from Times Network where he was Senior Vice President, Network Consumer Insights and Strategy
Bharat Puri, Managing Director, Pidilite Industries, says the media spend for the new Fevicol campaign in the first round has been...
Varghese Chandy, VP-Marketing & Advertising Sales, Malayala Manorama, on current readership trends, hopes from the festive season...
It will only charge advertisers if at least 50 per cent of the ad is on screen for six seconds or more
The food delivery app has once again pushed its creative boundaries, placing an ad in the matrimonial section and cheekily positio...
Experts talk about whether the brand, with their new product Wildfire X, will be able to attract customers after exiting the smart...
Apart from taking part in rescue work, social media platforms pass on details of relief operations and curb spread of fake news ab...
MTV has activated a 360-degree marketing campaign along with cross-promotional activities across network channels
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