The ad world recounts memories of Sinha, the first Indian woman to set up an advertising agency, who paved the way for generations...
According to experts, marketers can still target their audience but with the right tools; customers to get the power of opting for...
Motion Content Group and Film Critics Guild, in collaboration with Vistas Media Capital, recognised talent in storytelling through...
Experts say TikTok's appeal among millennials makes it an effective engagement tool for brands
Thrive offers a tailored & strategic approach that is adapted to the increasingly complex landscape of content creators and platfo...
According to Glassdoor data, the social media giant has been evaluated poorly by employees on its work-life-balance and leadership...
Navin Shenoy, Head Marketing, Youth, Music & English Entertainment, Viacom18, talks about MTV’s evolution over the years and how i...
Malhotra, Founding Partner, CEO, The Social Street, spells out the trends and challenges of the OOH sector, and how the industry h...
To boost digitised personal and offline engagements for Livspace, Essence will manage offline media, analytics, integrated media p...
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