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ABP
Thursday, 5'th September
Content Jam: Data has transformed how we answer marketing questions: M A Parthasarathy

Keynote Speaker M A Parthasarathy, CEO, Mindshare South Asia, delves into data and its impact on content and marketing

 
Content Jam: Advertising agencies must take brand custodianship seriously: Prasoon Joshi

Prasoon Joshi, Chairman, McCann Worldgroup Asia Pacific, CEO & CCO, McCann Worldgroup India spoke to Nawal Ahuja, Co-Founder & Dir...

 
Content Jam: We need to be agile to match the taste of our customers: Pam Moore

Pam Moore, Chief Executive Officer and Founder, Marketing Nutz, underlines the growing impact of the social media platforms when i...

 
Content Jam: You need to go out and talk to customers yourself: Vikram Mehra, Saregama

In his keynote session, Mehra, MD, Saregama India, explains how positioning a product in the right way — case in point Saregama Ca...

 
Content Jam: Influencer marketing is here to stay: Experts

In a panel discussion moderated by Gaurav Dagaonkar, Sonyfest, Debosmita Majumder, Puma; Lakshmi Balasubramanian, Greenroom and A...

 
Content Jam: Industry experts share insights on importance of engaging with consumers

Members for a panel discussion, moderated by Kashyap Vadapalli, were Siddharth Pal, Elizabeth Venkataraman, Mayank Shah, Ashish Li...

 
OTHER HEADLINES
How streaming wars have intensified the fight for ad rates and subscriptions

Industry experts say while consumers are increasingly opting for OTT services, advertising on these platforms is gaining huge dema...

Bira 91 appoints OMD as media partner

The appointment is effective immediately and the account will be serviced out of OMD’s Gurugram office

We wish to increase engagement through digital channels: Suvodeep Das, Sodexo

Suvodeep Das, Vice-President, Marketing & Sales, Sodexo BRS India, shares insights on the company’s advance into tier markets, its...

 
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