Logo
Monday, 30'th September
Broadcasters misusing discount flexibility: DPOs in reaction to TRAI consultation paper

DPOs like DEN Networks, GTPL Hathway, Siti Networks say broadcasters are trying to push unpopular channels with few popular chan...

 
How AAP is riding on OOH to woo voters

In a classic example of subtle ad placement, the Aam Aadmi Party is using transit OOH to get maximum visibility ahead of the Delhi...

 
Pitch CMO Summit Chennai: Watch industry leaders decode the art of one-on-one marketing

CVL Srinivas, J Ramesh, Balaji Prakash, Ashwin Khasgiwala, Navaneeth L V, and Mathew Chandy among the speakers

 
Role of marketing has shifted from changing perceptions to changing behaviour: Ravi Desai

The Director, Mass & Brand Marketing, Amazon India, shares the shifts in marketing practices he has observed

 
This year we allocated about Rs 20 cr in India for marketing on Digital: Joy Alukkas

Alukkas, Founder and Chairman, Joyalukkas Group, on his entrepreneurial journey, the group’s marketing spends and future plans

 
Microsoft Advertising ropes in Nick Seckold as VP Advertising Sales, Asia-Pacific region

Prior to this, Seckold was CEO of iProspect ANZ

 
OTHER HEADLINES
Ankur Warikoo steps down as CEO of Paytm's online marketplace, Nearbuy

Warikoo will remain with the company as a board member and shareholder

Impact properties don’t get affected by a slowdown: Siju Prabhakaran

Even though TV landscape has changed post NTO, we have set an aggressive target for Zee Tamil Kutumbam Viruthugal, says Siju Prabh...

How brands boost business with festive sales

Industry experts explain how they are strengthening their businesses during the economic slump with the help of festive sales

 
Advertising
Advertising
 

If you're having trouble viewing this email, please click here

© 2019